Male grooming

Whilst freelancing at Emanate PR (now Access Emanate), supported on the a series of events for Philips ‘Express Yourself Every Day’ campaign. The aim was to inspire and enable men to express themselves through their shaving and grooming routines. Set up a series of ‘closer with’ one-to-one interviews with male personalities across culture, entertainment and sport, presented in a live audience format made up of members of the public, journalists and bloggers. Set up additional media interviews, including in-depth features for Q Magazine, Sunday Express and The Independent with Blur bassist and cheese farmer, Alex James.